Google
Pixel
Social | Creator Management | Original Content
Teaming up with Druski, the NBA and a lineup of cultural instigators, Pixel turned brand moments into lived experiences where product and culture collided in real time.
As the lead team on the ground, we documented standout moments at Camp Pixel, Winter Summit,Pixel Playa, and major cultural events including Coachella, Rolling Loud, ACL, All-Star Weekend, and Hip Hop 50. Generating content that showcased Pixel’s capabilities.
Working hand in hand with creators, we translated live experiences into social content that felt first-person and in the moment.
From Puerto Rico to stadium takeovers, we made each activation product-forward and built to travel across platforms long after the event ended.
